Energy NewsData

web design & development
strategic planning
user research

The Challenge

Energy NewsData is the premiere source of news and information for the Western US energy industry. User research interviews demonstrated that energy professionals subscribe for critical data affecting regional energy pricing and strategic decision-making, and a mobile-first experience was important to incorporate reading into busy work schedules. The addition of searchable online archives adds further depth to the brand's business offering, with premium subscription levels. A custom XML integration enables seamless cross-format publishing between WordPress and Adobe InDesign.
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“Understood our company and our market…well-versed in digital trends, strategies and technologies, and helped expand our knowledge and horizons in this area. I would highly recommend.”
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